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CDC anti-smoking ads target e-cigarettes for first time, highlight tobacco’s links to variety of diseases

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The Washington Post reports on latest round of the CDC’s anti-smoking ads target e-cigarette use for the first time and highlights links to a variety of diseases that aren’t typically associated with tobacco use.

One of the new ads directly takes on e-cigarette use.  The ad states “I started using e-cigarettes but kept smoking. Right up until my lung collapsed. “ The ad features someone with a long surgical scar on her right side.

Tom Frieden, the CDC Director, said that “there’s still a lot we don’t know about e-cigarettes, and we have to remember they are tobacco products…There are things we don’t know about their toxicity.”

You can review the CDC press release here.